Thursday, July 7, 2011

The Look of Callalilai...

Our Calla girls  have been spotting so many of you out and about in the City.  Here's some recent looks of this Summer in Callalilai.
Harem we are!
This updated take on the Harem pant ($99) has been by far our number one item in our stores.
The geometric/tribal print with the pop of the peach hue is perfect for uptown/downtown, as well as prime day-going-into-night look.
Available in other prints as well as solid colors at all Callalilai locations.

Urban Tribal

This is a dress that was from our Summer/Pre-Fall 2010 collection. It is a long-sleeved A-line dress that while it maintains an urban chic look, there is still plenty of flirty swing to it as well.  
Love how the dress is contrasting  with the tailoring of the jacket.


 Callalilai's own leather bags under our label, Aoyama Itchome are a staple item.  Rain or shine, hot or cold, the bags are the perfect, functional addition to any wardrobe.
Shown  is style MO-75 for $329

Gals about  town
The Latifa Skirt.  This skirt is probably one of our most noted signature items of our stores.  We carry them all year round, and with good purpose!  Wear in the fall with chunky tights as captured by Scott Schuman aka The Sartorialist, or pair it with your favorite tank in warmer months.
The Latifa skirts ($139) are one-of-a-kind; each made with vintage fabrics.

Thursday, June 30, 2011

Street Scene

NYC is a flurry of Calla ladies being spotted in Aoyama Itchome. 

Here is our latest...

Isabel C. was spotted on Broadway and 8th wearing our Shooky09 Dress.

Tuesday, June 7, 2011

Madame X Returns...

Madame X first made her appearance last summer, showing us looks from our amazing Summer 2010 collection. 
Summertime is upon us again, and here she is in our super cool (literally) maxi cotton dress (Kuro 08 $109) in the floral print.   

She's also wearing our floppy hat ($49)
and metallic woven sandals ($99)
Available at all Callalilai locations!

Wednesday, June 1, 2011

Summer in the City!!

Here we are, entering the heat that is known as Summer in NYC!

Amanda knows how it's done by wearing our signature Latifa skirt ($109)
Each skirt is unique, and made from vintage fabrics.

Thursday, May 26, 2011

Street Scene

Our Calla girl, Erica spotted Meg S. over on Spring Street wearing our Zebra print Candy04 Tunic.

Tuesday, May 17, 2011

Street Scene

Absolutely loving the contrast of textures!
Seen in Soho wearing our Cassy01 jacket...perfect for a Spring day.

Remember, if one of our Calla girls spots you on the street wearing Aoyoma Itchome, we will want to snap a pic of you, and give you a 20% off gift card in return!

Thursday, April 21, 2011

Seeking Local NYC Musical Talent !

 Are you a local NYC singer/musician or group looking for exposure?  Do you have talent, charisma, and a great look to match?  We just may have the gig for you!  Euro-Asian fused boutique Callalilai is looking to start a summer program aimed to promoting local music while entertaining our fabulous Calla-ladies!
We’re looking to kick-off the program the first Wednesday in May (May 4th).  The gig includes a 2-3 hour set (5:30-8) in our Nolita store, located on Spring Street.  The music we are looking to promote can range anywhere between world music, light jazz and New-Orleans “big band” sounds.  Free wine will be provided along with the opportunity to network and mingle with some of our amazing customers and locals. 
There is no pay involved, but the exposure you’ll be receiving is priceless.  In addition to this we will promote and post your performance on the Callalilai website, blog, facebook and twitter.
If this sounds like something you would be interested in please send us the following: a snippit of your work, a link to your youtube, myspace music page or personal website along with any other information you would like to include.  We will contact you if we’re interested!
Thanks in advance! 

French.  Boho-chic.   Feminine.   Romantic.  Organic.  Japanese inspired.
A Japanese brand with French influences stemmed from a friendship that began twenty years ago. In their usual cafe, they spoke for many hours; their venture was to create a new, vibrant fashion brand and to share that brand with the rest of the world. All of their inspirations and experiences stem from their exotic travels around the world. Fantasy, expression, and the sensation of being transported somewhere else: these are the concepts Callalilai would bring to America with the label Aoyama Itchome.
AOYAMA ITCHOME may be a name for a bustling train station in Japan, but it is also a name synonymous for a collection of whimsical, cheery dresses with bold prints and understated detail.    Upon relocating from Japan to France, Hogo Natsuwa— designer of Ayoama Itchome—launched his first AOYAMA ITCHOME collection in 2001.
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